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Video: Smokepurpp Feat. Young Nudy “Ends” (Prod. by Ronny J)


Video: Smokepurpp Feat. Young Nudy “Ends” (Prod. by Ronny J)

Crafting energetic bangers atop distorted production, Smokepurpp makes mayhem music. Creating chaos in a remote location, Purpp shares “Ends,” his eye-catching new music video.

Produced by Purpp’s close friend and collaborator Ronny J, an architect of the SoundCloud trap scene and who most recently produced Kanye West’s new single “Wash Me In Blood,” “Ends” balances barely-there synths and haunting violins with overdriven bass and trunk-rattling 808s, as Purpp skates above the fray with a hard-hitting cadence: Watch how I hop out the G5/Throw hunnids racks in the VLive/This is Dior not no Fila/He got no bankroll, I know he tryna be mine/Watch how I take off, I’m feelin’ like Elon.”

In the video, Purpp and guest rapper Young Nudy flex under neon lights, holding deadly weapons and loudly proclaiming their superiority in the presence of a bevy of baddies. Directed by All The Smoke, the new clip uses split screen and grainy footage that combines with Purpp’s fierce demeanor to create a horror movie atmosphere.

“Ends” is the latest video from Purpp’s new project Florida Jit, following the eye-popping animated video for “Tide Pen” ft. Jack Harlow and the high-octane “Chopstix,” which features a cameo from Lil Mosey.

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