Known for his diabolically infectious melodies, ATL riser 24hrs walks the ever-shrinking line between rap and R&B. Capitalizing on two years worth of commercial momentum, 24hrs announces “Houses On The Hill,” his debut project.
Executive produced by super-producer Hit-Boy (Jay-Z, Kanye West, Kendrick Lamar) and Ty Dolla $ign, Houses On The Hill is a glistening soundscape, alternating high definition riders’ anthems, ideal for top down cruising, with sensitive bedroom jams. Defined by 24’s distinctly high-pitched, candy-coated auto-tune, Houses On The Hill depicts a life of indescribable luxury, and completes the young artist’s transformation into a genre-bending force. Released by The Private Club/Commission/BMG, the new album boasts the hot single “Lie Detector,” which features a guest turn from Lil Pump and has over 10.2 million plays on Spotify. Featuring additional appearances from Ty Dolla $ign, 24’s younger brother MadeInTYO, YG, PnB Rock, Smokepurpp, Dom Kennedy, Roy Wood$, Vic Mensa, and Jay 305, Houses On The Hill releases on November 16th.
Setting his sights on the world of high fashion, 24hrs takes his girl to the “Met Gala” on the album’s latest single. Joining forces with a fellow rap singer, XXL Freshman PnB Rock, “Met Gala” is a club-ready West Coast heater.
Harmonizing above pretty piano chords and a Caribbean-inflected beat courtesy of Nonstop Da Hitmaka, the two artists pull out all the stops to impress the objects of their affection: “Playa shit, talkin’ Will & Jada shit/First class, we go out to Vegas quick,” sings 24. With high ambitions and an effortlessly catchy series of hooks, “Met Gala” is an instant-summer delivery system for those unlucky enough to live far from the West Coast.