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Wizkid going “International” And What This Means For Music In Nigeria

Wizkid going “International” And What This Means For Music In Nigeria

Wizkid fan base culture in nigeria

Wizkid opened the door for Fan base culture in Nigeria.

Many would say 2016 is arguably the most successful year for Nigerian artiste Wizkid with his guest appearance on Drake’s summer anthem ‘One Dance’ featuring British singer Kyla earning him a Number One spot on the BillBoard’s Hot 100.

One Dance which gained massive radio airplay across the world and stayed on the UK charts for a long stretching 15 weeks but fell short of a week to beat the all time record of 16 weeks achieved by Bryan Adams in 1991 for the song ‘(Everything I do)I do it for you’ also earned Wizkid global recognition and saw his music reaching far across borders.

I watched in silent amazement as fans tagged this the much awaited recognition and acceptance of Nigerian Commercial Music. Just incase you’re wondering why the traditional music genre AfroBeat is not mentioned in this context, I must enlighten you that AfroBeat pioneered by the legend Late Fela Kuti with a Lucille Lortel Award for Outstanding Musical and a Grammy Award nomination for Best Musical Treatre Album, not to forget Femi Kuti’s noteworthy four Grammy Award nominations has since gained recognition and acceptance by the international community.

Wizkid also has his own fair share of awards for his contributions to music. With at least 30 Nigerian and international awards to his name, winning the BET Awards as far back as 2012, receiving three nominations for the MTV Europe Music Awards and having been nominated Four times at the World Music Awards with music legends like Asa, D’ Banj and TuBaba also having international music awards to their name, for us to congratulate ourselves and tag 2016 our year of going ‘international’ in the music industry and the circulating belief that Wizkid put African Music on the Map is an indicator we’ve lost track of everything our music pioneers stood for.

The zeal to create that once inspired Legends such as the Late Fela Kuti of blessed memory and King Sunny Ade to site a few examples (because they are few in the actual sense of it) to become pioneers and Creators of unique and very diverse genres of music, AfroBeat as we know it has very strong jazz influences, has been substituted for the need to “blow” as fast as possible with total neglect for innovation and quality of sound. It is interesting to note that Music in Nigeria is a One-Way sound without proper look and definition of the composing elements.

But what does this mean for HipHop in Nigeria and the whole of Africa by extension?

As I stated in the preceding Article, there’s no limit to the creative juice in HipHop being the genre that unifies every genre of music. The global music scene has always turned to HipHop to ignite the spark when tasteless music grows wary. In the western world, while the HipHop community may be in a frenzy looking at “mainstream” HipHop, the HipHop community in Africa is united but must cease to be docile and act in the advancement of the Culture we hold its roots.

We must allow the creative juice in us propel us into the future of sound. The spotlight is searching and we must rise to the occasion.


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Next Week – The Culture Vulture

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